Our Mission


Our mission is to shape excellence and innovation in tourism through teaching, learning, quality research, expert advice, and the realisation of innovative business concepts.

The Institute of Tourism Studies (ITS) is licensed by the Malta Further and Higher Education Authority (MFHEA) under licence number 2017-008 as a Higher Education Institution. This licensing permits ITS to offer higher education programmes.

Shape Thumb
Our Mission Principles

Defining Our Purpose

Icon-1

Shape

By shape, we mean proactively leading the change process in the tourism industry.

Icon-2

Excellence

By excellence, we mean being at the forefront of supporting professionals, business concepts, and the industry in achieving the highest levels of quality.

Icon-3

Innovation

By innovation, we mean fostering creativity, entrepreneurship, and key fundamental attributes within the tourism industry.

Icon-4

Teaching and Learning

By teaching and learning, we mean that remaining committed to providing our students with high-quality education and training programmes that meet the current and future needs of the industry.

Icon-5

Quality Research

By quality research, we mean transitioning from a teaching-based institution to a research-lead institution, striving to generate relevant, comprehensive, and systematic content, concepts, and publications.

Icon-6

Expert Advice

By expert advice, we mean supporting and assisting the tourism industry in enhancing its management, standards, processes, and systems to improve excellence and operational and financial performance.

Icon-7

Realisation of Innovative Business Concepts

By realisation of innovative business concepts, we mean assisting promising start-ups in the tourism industry in developing and implementing their business ideas.

Shape Thumb
Shape Thumb

Research

Education

Innovation

Advisory

Our Vision

The Institute of Tourism Studies will lead the transformation of tomorrow’s international tourism industry by focusing its resources on:

Mission-and-Vision

Creating a comprehensive and systematic knowledge through high-quality research.

Mission-and-Vision

Developing innovative and relevant higher and further education and training programmes that combine technical, generic, and behavioural skills.

Mission-and-Vision

Elivering these programmes through a student-centred and inclusive learning environment, integrating theory and practice whilst promoting modern leadership approaches.

Mission-and-Vision

Providing strategic expertise and tailored guidance to established industry leaders, helping them navigate challenges.

Mission-and-Vision

Mentoring entrepreneurs to successfully commercialise innovative business concepts in the tourism industry..